About & Contact

I’m a pharmacist who moved into data, and for the past 10+ years I’ve worked where the pharma business meets analytics.

I started on the commercial side: as a pharmacist, as a business consultant working with community pharmacies, and as a sales representative engaging healthcare professionals and living in the CRM. That gave me a practical sense of what field, marketing and medical teams actually need from data.

Since then I’ve built and led analytics at GSK and Ferring Pharmaceuticals. Today I lead a data team at Ferring’s Service Center in Lisbon, delivering data products for Commercial and Medical Operations, Finance, HR, Legal and Procurement.

What I focus on

  • Turning commercial, CRM and medical data into insights people act on
  • Product ownership and Agile delivery, from backlog to adoption
  • Data platforms and self-service BI that scale
  • Bringing automation and AI into everyday decisions, responsibly

Outside work you’ll find me brewing beer, learning languages, or turning everyday life into a dataset.

Get in touch

Want to talk about data, analytics or AI in pharma? Send me a message below or connect on LinkedIn.

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